Communication is an important factor in undefeated business operations, and technology has decreased the amount of barriers that have previously prevented successful exchanges. The development of the telephone, Internet, and facsimile has reduced the barriers of distance and time to make up businesses and the individuals ability to access to international products and services.
This has hotshot to the ideas of the globalisation within the market place (Bovée, Thill & Schwatzman 2003, p. 53). However, with such a global market, new communication barriers are decent a repugn for Australian businesses; a major challenge for these businesses that are going global is cross cultural communication or intercultural communication (Bovée, Thill & Schwatzman 2003, p. 53). Meeting the cross cultural communication challenge has now become a press of economic survival for businesses (Windshuttle & Elliot 1999, p. 481). Australian businesses expanding into the international market are operating in what is known as a global village with many varied, yet...If you want to get a full essay, order it on our website: Ordercustompaper.com
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