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MGT 4204 Cases in management
Abdi alliance
Done: Umirzhanova Madina
instructor: Charles Armitage
Almaty, 2011
Content:
History of the confederation
Products
Manufacturing
Case
Conclusion
History of the company
The ABDI Company was founded in kinfolk 1994, when after the USSR collapsed, Kazakhstan has lost all communication with suppliers, and some m of lurch of office supplies in the country is chaotic, there were not certain players in the stationery market of Kazakhstan. Abdi Company started its activities with the delivery of wholesales lots of exercise books in Kazakhstan, and then the field has expanded. Because of highschool demand and insufficient supply in the country, managers decided to coarse more(prenominal) additional stores in different cities in Kazakhstan. The range of goods and rendered services increased year by year. Today it has 35 branded stores, where around 1000 volume are working. This is not the limit, because the company is preparing to open several more stores and branches.
Products
Stationery go together with people all their life, every year more and more penetrating in human activity, from the first drawings and plasticine figures in kindergarten, and ending with design job in a company or organization. To satisfy all needs of different age groups, professional areas, Abdi Company offers the widest range of products for home and offices. Many people supply stationary products, thats why this company pays aid at consumer needs.
  A distinctive feature of all clients of this company is the right choice, the choice of any goods, any colors and designs correspond to their needs and possibilities.
ABDI Company operates within 7 directions:
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